Blog categorized as Natural Grocery Sales & Marketing

In the dynamic world of retail, Consumer Packaged Goods (CPG) manufacturers often focus heavily on branding, product placement, and promotional campaigns. However, there is a critical element that often gets overlooked: engaging both in-store shoppers and, more importantly, the grocery team members ...

In the competitive world of natural and specialty consumer packaged goods (CPG), standing out on the shelves is no easy feat. But with the right strategies, your brand can rise above the rest. Whether you're a startup or an established brand, here are 10 tips to help you take your natural/specialty ...

Success doesn't happen overnight; it’s a journey marked by persistence, passion, and staying true to your vision. Chappell Roan is a perfect example of this. Through unwavering dedication and authenticity, she has steadily built her career, proving that consistency and commitment are key to achievin...

Introduction:
In the competitive natural food industry, building brand awareness and driving sales are essential for success. One effective strategy that many natural food manufacturers employ is conducting product demos at popular retailers. In this case study, we will explore the return on investme...